JOEL CAMATHIAS - Drivers Night

DRIVERS`NIGHT, prestigious and now traditional fixture date, is a party-night which wants to put together pure fun with the passion of motor racing.

In the first editions, which took place in the beautiful setting of the “Lido of Lugano”, the event has been organized by the Swiss driver Joel Camathias, inventor of DRIVERS`NIGHT, in collaboration with some friends and in particular with the manager of the famous “Al Lido Bar” Serge Santese (a motor racing fan too).

The organizers of DRIVERS`NIGHT aim to offer their public, always numerous, a different and exclusive night, in contact with famous drivers and dream cars.

With the years DRIVERS`NIGHT has improved it Marketing Strategies, which allows private persons or companies to became an integrating part of this exclusive night: the agreement with SGA (Bill-posting General Company) and the notable media coverage (and not just in Ticino) offer to all our partners an exceptional visibility, and in particular to the main sponsors.

And that`s not all!: the organizers also give to the sponsors` representatives the possibility to be an active part of this party: in fact they will have V.I.P. tickets, so sponsors of the event can invite to DRIVERS`NIGHT their clients and friends and they too can benefit from a superb service.

For the Companies, there is also the possibility to be present in loco either with an information desk or with some “image” girls to promote their own products.

In any case the DRIVERS`NIGHT organization wants to work closely with their partners and is open to other proposals or more information.

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